18 May 2023
When sale images through the business area of your website (public and sales galleries), it is often the case that customers have closed a package with a considerable number of photos, for example 200, and they have to select all of them in their private gallery in order to pay for the package. In these cases, having a button that allows customers to purchase the entire gallery in one click can be a great time saver for them.
Today we want to present you one of our latest news, it is the possibility of selling a complete gallery with digital download in your customer area and in your online shop. This is an improvement that some of you have been asking for and here it is.
It promotes the sale images on a large scale by activating the sale of a complete gallery with digital download.
- Sale images through your online photography business
- How does the sale of a complete gallery with digital download work?
- Activate the sale of a complete gallery from your management panel
- 3 advantages of activating the sale of complete galleries
- Sale images: your best ally with your customers
- Headache for your photography business? Take an Arcadina
Sale images through your online photography business
When it comes to doing business through your website, sale images is an essential part of getting the most out of every photo shoot you do. For this reason, and to help your clients buy all their photos through your private sale galleries, you can now activate through your panel the sale of a complete gallery with digital download.
To show you the full potential of this new feature, which is ready to use both in the online shop and in the customer area, we are going to show you a couple of case studies so that you can see the full potential of this great improvement:
- If, for example, you have sold a basic communion pack to a family where only 8 printed photos are included (without delivering the digital ones), when the customer views all the images in their private area to see the photos they want to be printed, they will also be able to compare the whole gallery in digital format if they wish to do so.
- If you upload photos from a festival to your online shop, attendees will have the option to buy the photos they are most interested in or the whole gallery at once.
How does the sale of a complete gallery with digital download work?
When it comes to putting yourself in the shoes of your clients who want to buy a complete gallery, you will see that the process will be very simple to carry out. Once the client is in the gallery (public and/or private) in question, he/she will be able to see, as always, all the available photographs.
In case you want to buy all the images of a gallery, you will only have to click on a button that you will find at the top right of the full gallery screen. Next to this button, you will also see the price of the gallery, so you will have all the information before you get to the shopping cart.
Once you click on this option, the process will be the same as when buying single photos, the shopping cart window will appear where you can review the items you are about to buy and then you will have to follow the last steps to finish the process.
In addition, in these image galleries, customers will always have the possibility, if they do not want the whole gallery, to buy individual photos and use the quick purchase option.
In the following help article you will find all the information about this last option.
Activate the sale of a complete gallery from your management panel
To promote the sale images to your customers, you can individually activate the option of selling a complete gallery with digital download in each of the galleries in your business area.
As you will see, the process is very simple and will only take a few seconds to activate.
All you have to do is go to the Shop and Customer Area / Galleries section of the dashboard and locate the gallery in question. Click on the pencil icon to access the gallery editing window and then click on the Sales tab.
In this window is where you will see, at the bottom of the window, a box with the name Sale of complete gallery, which you just have to check and indicate the amount to pay for all the images.
Although, as you can see, it is a very simple process, in the following article we explain it in more detail.
3 advantages of activating the sale of complete galleries
If you are one of the few who still don’t see that offering your customers the sale of a complete gallery with digital download are all advantages, we are going to give you 3 compelling reasons to activate this box every time you create a gallery for sale in your business area.
1# Your customers will save a lot of time when selecting images. This is undoubtedly the most obvious advantage, especially, as we mentioned at the beginning, when the gallery includes many files and you know that there is a good chance that the customer will finally decide to buy the whole gallery.
2# You will save a lot of time solving your customers’ doubts because if you don’t activate this option, more than once they will write to you asking for a faster way to select all the images in the gallery without having to go through them one by one.
3# Your sales will increase. This is marketing and it is more than proven. When we act as consumers we are very impulsive, that’s why platforms like Amazon, where customers buy an item in a few seconds, are so successful. If you make it easy for your customers to make a purchase, it will be much more likely to be effective.
Sale images: your best ally with your customers
As you can see, sale images through your website is the key to earning extra income month after month, regardless of the number of photo shoots you do. And now thanks to the sale of a complete gallery with digital download, this process will be even easier for your clients.
Today we are going to share with you the interview of a photographer Efrén Valiente who is going to tell you how his website is his best tool to sell his photos.
And to end today’s article, tell us what do you think of this new option to sell images from a complete gallery? We’d love to hear from you in the comments.
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