8 tips to make it easier to sell photos online through your website

consejos-para-vender-fotos-por-internet-a-traves-de-tu-web-arcadina

21 Dec 2023

If you want to sell photos online you have 2 options. You can look for a number of stock photo selling sites that will take a hefty commission for every sale they make of your images. Or, on the other hand, you can promote the sale of images through your photography website and take all the profits from each transaction yourself.

To help you make your photography website more than a mere showcase of your work and to really increase your income every month with the sale of photographs through your photography website, in this article we are going to give you 8 recommendations so that you can sell images online thanks to the business solutions that we offer you at Arcadina and take all the benefits of the sales yourself.

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Selling photographs online has never been as simple and profitable as with the business solutions for photographers that you will find in Arcadina.

How can you sell photos online and get more profit from your photoshoots?

tips-to-make-it-easier-to-sell-photos-online-through-your-website-1-arcadina

As we said at the beginning of this article, if you don’t want to complicate your life, you can always sell photos online through the stock photography websites that you will find on the net. This is a very simple way to do it, but it has a big disadvantage, as you will only get a small % of the profits from each sale you make. The rest is kept by the platforms.

On the other hand, if you are looking to offer your clients the sale of photos through your photography website and keep all the benefits of these transactions, at Arcadina we offer you a series of business solutions within our Business Plans where, among other things, you will be able to sell your photographs and create all the client galleries you need. Some of these interesting solutions are:

  • Private galleries: where your customers will be able to view, select, download and buy the images they are most interested in.
  • Public sale galleries: where anyone will be able to buy any of your photographs from any platform (Mobile, Tablet, PC) and at any time of the day.
  • Booking: before you can sell more images through your website, it is important that you book photo shoots and with this booking system everything will be much easier.
  • Etc.

So that you can see even more clearly all the advantages of having a digital business where you can sell your photographs freely, we are going to give you 8 tips on how to sell my images online without paying commissions to third parties.

1# Create a website that is fully prepared for online photo sales

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If you want to take control of your photos and keep all the profits with the sale of free photos through your photography website, it will be the best alternative you can choose and the first step to take.

At Arcadina we offer you a series of business solutions designed especially for photographers that will allow you to decide how you want your digital photography business to be with integrated image sales. These are some of the options that you will have at your fingertips.

Business solutions to help you sell your photos online

  • Sale of photo shoots through the booking calendar on your website.
  • Online shop to sell images.
  •  Private galleries for: sample, selection, sale, download or with multiple options for your customers.
  • Implementation of Artificial Intelligence that will help you sell more photos thanks to the recognition of faces and texts in the sales galleries of your website.
  • Professional photography website to introduce yourself, explain your services and show your best portfolio.
  • Blog integrated with the rest of the design that will help you to improve your positioning on the Internet.
  • Possibility to offer your clients the service of photo prints in professional formats (Arcadina Labs).
  • WhatsApp Business service to maintain more direct contact with your customers and visitors.
  • Possibility of contracting all types of domains (generic, geographic and special for photographers).
  • Option of contracting several email accounts.
  • Etc.

These are some of the possibilities that we offer you in Arcadina and that you will be able to combine as you wish so that you know “how to sell my photographs through my photography website“.

If you are not yet familiar with our inside business solutions that will help you sell photos online for free, we encourage you to try them for free for 14 days.

And so that you don’t have any doubts when setting up your photography website with us, we have created a video training for you where we guide you through the most important steps to get your digital photography business up and running.

>> Get to know Arcadina’s most comprehensive training for photographers

 

2# Before you start selling images, get them to buy your photoshoots

 

This, undoubtedly, has to be the first step and the starting point to be able to promote the sale of photographs through your website. Unless you focus your photography business solely on selling photos through your public galleries, if you want your clients to buy more images from you, the starting point will be to increase the number of sessions you do. And what better way to do this than to have an efficient system where your clients can select a shoot, choose a day and time and pay for the booking without even contacting you.

 

Booking, without a doubt, is a fantastic tool that will allow you to increase the number of sessions booked and will be the starting point, together with the rest of the business solutions, to be able to sell more photographs through the Internet.

 

In the following article you will be able to discover all the business options you can create with your active booking calendar.

 

>> Would you like to have a booking calendar on your website? The Arcadina Booking plan is here!

 

3# Offer a secure payment method when selling photos through your photography website

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When it comes to “how to sell my photos“, ideally you should be able to provide your clients with a series of payment systems that are totally secure and reliable for them and for you.

All our websites are integrated with PayPal and have a credit card payment system (Stripe or your bank’s virtual POS) so that you can receive payment for your image sales automatically. All you have to do is sign up for a PayPal or Stripe account (for credit cards), or enter the details of your Virtual POS (if your bank offers this option) and you can start receiving payments immediately. You will also be able to collect your sales by bank transfer, cash on delivery, cash on collection in shop and payment via Bizum.

In addition to payment methods, the aesthetics and functionality of the shopping cart are also a couple of very important aspects when it comes to customers making more purchases and that in Arcadina we take care and improve from time to time to sell free photos online is much easier, for example, offering quick purchase of photographs. In the following article we explain it to you.

>> Quick purchase of photos in a single format is now available

 

4# Create packs to sell more photos online

 

When promoting the sale of images through your photography website, you have to make it as easy as possible for your customers, for example, the quick sale of images that we have just explained in the previous point or the creation of packs in your business area.

 

The idea is that your customers, once they are in “purchase mode” have the option to buy photographs one by one or choose a pack already established by you that can include: download of 20 images, 5 photographs printed in a high quality format, 2 enlargements and 1 print in a more special format. This is just one example, but we are sure it will inspire you to create packs for your different clients.

 

In the following help article we explain how you can create them.

 

>> Arcadina Help: Shop & Client Area – Formats – Packs

 

 

5# Use AI to sell more photos online

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As we have already said, the more facilities you give your customers, the more likely it is that the amount they mark in their shopping cart for the purchase of their images will be higher.

 

Artificial Intelligence is a well-known and innovative tool that can help your customers to search for their images in galleries with a large volume of photos in an immediate way by recognising faces and/or texts.

 

This is a service that can bring you multiple benefits and we explain it in detail in the following post.

 

>> Artificial Intelligence has arrived in Arcadina! Find out how AI is changing the rules of the game

 

 

6# Define what types of photographs you can sell through your website

When considering how you can offer the sale of photographs through your photography website, it is important that you take into consideration the type of photos you take. However, if you do it right, you can sell all kinds of images through your website.

Here are 4 case studies to answer the question how to sell my images“.

  • Sale of social photography through private galleries.
  • Public and private galleries for the sale of sports photography.
  • Selling digital downloads through your website.
  • Online sale of your works of authorship.

 

Website selling social photography

Social photography can cover an infinite number of modalities within children’s sessions (pregnancy, newborns, smash cake, family, communions, etc.) and wedding reportage (wedding day, pre-wedding and post-wedding).

In this type of session you can take advantage of the private galleries with username and password where your clients, in addition to viewing the photographs, will also be able to make a series of purchases, such as: extra digital photographs, prints of images, or even copies for the family.

The options are manifold thanks to the possibilities offered by private galleries to sell photos for free.

Sports photography for sale on your website

If your speciality is sports photography and you have attended an outdoor competition, such as a marathon or a basketball tournament. You can create a public gallery to include all the images of the runners identified by their bib number or the players in the games and offer to sell the images through your photography website.

In this way, the participants will only have to find their bib thanks to the AI and buy their photograph. It’s that quick and easy. They will be able to buy their photo printed on paper or canvas, the digital file and/or a personalised product such as a mug or a magnet as a souvenir of the race. Whatever you want to offer them.

In the following article we explain how you can set up the sale of files in different sizes and licences and an example of the type of price list you can organise to sell photos online.

>> Arcadina Help: Selling files in different sizes and licences

>> Arcadina Help: Sample price list for sports photographers

 

Selling digital downloads of images on your website

If you are a nature or landscape photographer and want to sell your digital files on your website, digital downloads are for you.

To offer your visitors the sale of images through your photography website with download option, you only have to create a public gallery for sale with digital download. Your files will always be safe on our servers and only your buyers will receive the download link to the original file after payment. In addition, the photo will be available for download for as long as you decide.

>> Arcadina Help: Online shop – Create a public sales gallery

And if you also activate the option to buy images quickly or create an interesting pack, your sales will increase for sure.

 

Online sale of your works of authorship

Do you want to create your own little corner on your website to sell photos of part of your author’s work on the Internet and you don’t know how? It’s very simple, through your business section you can create a series of public galleries to sell photos and make your small works of art (landscape, abstract, your latest travels or stock photography) available to anyone who might be interested in them. It will be a public space fully prepared for the sale of images through your photography website at any size or printed material and it will help you to have a very interesting extra income every month.

7# Promote the sale of images through your photography website

When you’re ready to sell photos, it’s important to let your customers and followers know. Here are some tips:

  • Social media. If you have your own Instagram page, Facebook, Twitter, YouTube, etc., you can use these channels to give greater visibility to your photo galleries. Photographers who use social networks can share their photo feed with their websites, taking advantage of the mobile application to post new content on all the networks you have.

  • Keywords. Use a series of keywords to tag your photos and make sure they are found in searches by potential customers.

  • Newsletter (Emails). Create a newsletter and send emails to your clients with interesting stock photos that they can buy. Let them know about your latest news or photo shoots that are trending among your other customers.

  • Online word of mouth. Yes, this method still works. Take advantage of the online power and the diffusion offered by your acquaintances, friends and family in the networks to sell photos online. You can’t imagine how far you can go if everyone starts sharing your work online.

  • Share your knowledge. Only a few photographers realise that they can promote not only their photographic works through the Internet, but also their knowledge and experiences. You can share quick tips on your blog or networks. This way, you will receive more feedback from your clients and you will gain more trust and reliability for them to hire your services or buy your work.

 

 

8# Examples of photographers using Arcadina to sell photos online

 

For your photography business to run smoothly, you should study and plan a good sales strategy to make your photo shoots even more profitable by selling images through your photography website.

Below, we have made a selection of some photographers who have added selling photos automatically through their digital photography business to their marketing strategy. Take note of all these examples and learn how to sell photos online.

 

Igor Bortoluzzi Fotografía: landscape photographs for sale

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igorbortoluzzifotografia.com

Igor Bortoluzzi is an Italian photographer who specialises in wedding, industrial and product photography, portrait and landscape photography, among others.

On Igor Bortoluzzi’s website, as well as his history, awards and recognitions, you will also be able to enjoy a large and well organised gallery of images. In addition, Igor has included in his public sale area a large collection of landscape photographs that anyone who wants to can buy.

 

JC Villa: private client galleries with public covers

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fpjcvilla.com

JC Villa is a photography company with more than 50 years of experience located in the city of Colima (Mexico) where they offer their services of industrial photography, hotel photography, aerial images, advertising and conventions, among other services.

On this photography website you will find galleries for weddings, 15 years and portrait photography and for this type of services, these photographers have set up a series of private galleries with public covers so that their clients can access their photographs.

Alberto Navea en Imágenes: public galleries for the sale of photographs for decoration

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albertofotografias.es

 

Alberto Navea is a photographer who takes all kinds of urban photographs in black and white and colour, coastal landscapes, artistic, author and minimalist photography, which he then shows on his website.

 

In addition to explaining a little about his origins and showing a large gallery of images, Alberto has created a section with public galleries for sale where anyone who wants to can buy any of his photographs from the galleries of: colour decoration, special edition and black and white decoration to decorate any corner of your home or workplace.

 

Bodas Q lass: public galleries for the sale of photographs for decorating purposes

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bodaqlass.com

 

In Zaragoza you will be able to find Q las wedding photography studio, which is dedicated to wedding, pre-wedding and post-wedding photography in the surroundings of this beautiful city.

 

In order to offer their clients a much more complete and professional service and to sell more photographs through their website, this team has created a series of private galleries for their clients where, once the photo session is over, they will be able to continue shopping, viewing photographs and, of course, downloading them without having to return to their photography studio.

 

 

Start selling photos online through your photography website now!

 

If you want to, you can start selling photos online today through your digital business and keep all the profits. And with the sales statistics that you will be able to consult through the panel, you will have total control of all sales and orders.

If you want to start selling your photos online now, don’t miss the opportunity to do it with us. The first 14 days you will be able to try our services for free.

Before we say goodbye, we would like you to get to know more personally the experience of fellow photographer Antonio Amboade, who is able to sell photos online through his private galleries.

>> We take a closer look at Antonio Amboade

If you also want to share with us what it has been like to trust us with your photography business, we encourage you to tell us about it in an email or share it with your colleagues on Social Networks. What are you waiting for to tell the world about your experience with Arcadina?

Before we say goodbye, we would like to ask you a question: Do you think you are getting the most out of selling images through your photography website? We’d love to hear about your personal experience in the comments.

Headache for your photography business? Take an Arcadina

Headache for your photography business? Take an Arcadina

Fulfil your dream of becoming a professional photographer with the help of our business solutions. Now you can create a website and business for free for 14 days with no commitment of permanence.

Thanks to Arcadina’s business solutions for photographers, your business headaches will disappear.

If you have any queries, our Customer Service Team is always ready to help you 24 hours a day, 7 days a week. We listen to you.

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